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I love the concept of pop-up stores. When executed correctly, as they are by nature fleeting, they can soar to great heights leaving conventions and practicalities dedicating the foundation of a permanent store well behind. In other words they are just crazy fun!
So, i am super looking forward to checking out Kinder Aggugini's pop-up store housed in the basement in Mayfair's Mount Street. It opened about 3 weeks ago but i haven't had time to check it out yet. But hopefully i will this week. The store is has a Dickensian-style feel to it and brings together a range of the creative designer's signature pieces from past seasons and one-off garments from the current season. Alongside garments are photographs, paintings and a range of vintage Chanel jewelry from a generous private collector. Excited!
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